Are We Promiscuous Drinkers?

Boston Magazine’s recent article on the Boston Beer Company and their Sam Adams brand’s standing—or lack thereof—in the craft beer world is making the rounds. Particular of note is the article’s notion that the latest generation of beer lovers are brand-agnostic. We, so the article states to Jim Koch’s ire, care more about the new and shiny without regarding to any loyalty to any particular brand.

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