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@jcasabona While I work at Automattic, I don’t touch Woo nor this stuff at all.

Reading, looks like that’s the initial take. Recurring rev is 10%.

I had my mind that Apple is 30% of everything—initial purchase and recurring rev.

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  1. kraft Avatar
    kraft

    @jcasabona Reminds me of when I sold life insurance. Some policies earned me 50% on the first year premiums and a very quickly decline for a couple years, then nothing.